Aug 25, 2017

Cam Barber talks with Craig Bruce about persuasion - and how to get better at messaging.

Areas covered include:
- Messaging is so pervasive it's like oxygen.
- We make decisions on messaging, NOT facts!
- The vacuum that occurs when you don't have a message hierarchy.
- How a clear message can eliminate anxiety.
- What...

Aug 25, 2017

Personal Profile: Cam Barber interviews Craig Bruce who started as a radio DJ, and ultimately became Head of Content at SCA, overseeing 78 radio shows including Hamish and Andy and The Kyle and Jackie-O show.

Craig speaks honestly and openly about his nervousness around public speaking and shares his challenges and...